Facebook is one of the biggest and most widely used social media platforms in the world. But who exactly is Facebook’s target audience – businesses or individual consumers? At first glance, Facebook may seem like a quintessential business-to-consumer (B2C) company. After all, most of us probably think of Facebook as a way to connect with …
Today’s companies need an online plan to reach goals using tech. A digital strategy’s core is the business model – how to profit online. Models like ecommerce or freemium must match company strengths and users. With the right business model guiding initiatives, companies can succeed digitally. An effective digital strategy lets businesses use the internet …
The Company’s Digital Strategy And Online Business Models Read More »
