If you’re an amazon seller virtual assistant or ecommerce entrepreneur, you’ve probably wondered if selling on Amazon through Fulfillment by Amazon (FBA) can really work. It’s a fair question – the program seems almost too good to be true.
You ship your products to Amazon’s warehouses, and they take care of storage, delivery, customer service – basically everything outside of sourcing products and marketing. But Amzon fba expert is here to tell you that yes, FBA can absolutely be a viable, profitable business if you know what you’re doing!
I should know -as an Amzon fba expert I’ve been successfully selling a variety of products on Amazon for over 5 years now with FBA. Let me break down the ins and outs of how the program works, keys to success, and if it’s still a good way to sell in 2024 in this blog post.
As an Amzon fba expert I’ll also touch on some steps to get started if you want to become the next FBA success story. So let’s dive in!

Contents
- 1 Has anyone here been successful with Amazon FBA?
- 2 What Exactly is Amazon FBA and How Does It Work?
- 3 Keys to Find Success Selling on Amazon FBA
- 4 Managing an FBA Business for Efficiency
- 5 Is Selling on Amazon Still a Viable Business Today?
- 6 Steps to Get Started Selling Successfully on Amazon FBA
- 7 FAQs:
- 7.1 Q1: Is selling on Amazon FBA still profitable in 2023?
- 7.2 Q2: What are examples of good products to sell on Amazon FBA?
- 7.3 Q3: How much does it cost to start selling on Amazon FBA?
- 7.4 Q4: Is Amazon FBA complicated for beginners?
- 7.5 Q5: Can you make good money selling on Amazon FBA?
- 7.6 Q6: How much time does an Amazon FBA business take?
- 8 The Power is Yours!
Has anyone here been successful with Amazon FBA?
Back when I first started selling on Amazon FBA, As an amazon fba expert fully leveraged services like an Amazon virtual assistant to help manage crucial but time-consuming tasks like inventory and shipping coordination.
By hiring an expert virtual assistant for Amazon FBA sellers, I could focus my energy on high-level brand strategy and content creation to stand out. This allowed my brand to scale efficiently to over $10k in monthly revenue through dedicated Amazon specialists I brought on like PPC experts and consultants.
Even as competition has increased on Amazon, sellers who invest in things like VAs and Amazon experts early on give themselves an unfair edge. So yes, with grit and help from an Amazon seller virtual assistant, FBA success is still very possible in 2024 if you run it like a strategic business.
What Exactly is Amazon FBA and How Does It Work?
As an amazon seller virtual assistant I’m guessing most people reading this probably have a basic idea of what FBA is. But let me provide a quick rundown for those who don’t.
FBA stands for Fulfillment by Amazon. It’s Amazon’s fulfillment program that stores your products in Amazon’s warehouses, also called Fulfillment Centers (FCs), around the world. They take care of picking, packing and shipping your orders out quickly when a sale is made on Amazon.
Here is the full process in a nutshell:
- You (the seller) source and purchase inventory you want to sell. This includes checking products for Amazon’s restricted items list to make sure they are eligible.
- Send your inventory to Amazon FCs based on stocking limits using FBA guidelines. You can use Amazon partnered carriers or your own.
- Amazon scans and tracks your inventory in their system. As new orders come in, FBA employees pick, pack and ship products directly to customers.
- You pay Amazon storage fees based on how much space your products take up and monthly inventory costs. But shipping is heavily discounted compared to sending orders yourself.
- You keep growing your business by investing profits into improving listings, running promotions, developing new offerings, using services like an amazon fba virtual assistant, and expanding your overall brand presence on and off Amazon.
It’s an incredibly convenient system once everything is set up properly under your Seller Central account. And customers love the fast Prime shipping and ease of returns through Amazon. Now let’s look at some of the main pros and cons of using FBA as an Amazon seller.

How FBA Simplifies Selling on Amazon
The main benefit of FBA is it handles the logistics and operation of order fulfillment for you. As an amazon seller virtual assistant, you just focus on sourcing viable products, creating listings optimized for conversions and managing the overall strategy of your Amazon store.
Specific perks include:
- Prime eligibility – Customers see this trust badge and expect fast delivery
- Lower fulfillment costs overall
- Increased sales from product visibility and Prime marketing
- Excellent customer support resources through Amazon
- Easy order tracking for you and customers
- Quick and reliable handling of returns/refunds
This allows you to scale and test new products faster without operational bottlenecks. But you do lose some control and it’s vital to strategize shipment plans to avoid excess monthly inventory costs.
Pros and Cons to Consider
While FBA makes the selling process easier in many ways, here are some downsides to consider:
- Expensive prep and storage – Amazon fba consultant pay for storage space and to prep items to Amazon’s standards
- Lower profit margins – Fees eat into margins, especially at lower sales volumes
- Product restrictions – Not all items are eligible, Amazon can reject or remove listings
- Accounting complexity – More inputs and considerations for taxes and forecasting
So FBA works best for sellers focused on volume andConversion optimization over maximizing per unit profits. You need sufficient scale for the increased sales to offset the fees. This is why building a strong brand and community around your offerings is so important on Amazon.
Keys to Find Success Selling on Amazon FBA
If doing FBA through Amazon sounds enticing but overwhelming, don’t fret! Here are some of my top tips for setting your FBA business up for sustainability and long-term profits:
Choose Products Wisely
The first step is researching and selecting items that not only meet Amazon’s criteria, but have strong upside for profits and conversions. You want decent volume matched with solid demand and good margins. Some key factors in assessing product viability:
- Price – Is there room for profit margins after fees?
- Brand authority – Does an established brand lend trust?
- Reviews – What do existing reviews suggest about desire?
- Competitors – Can you differentiate or beat them on metrics?
- Dimensions – Size and weight matter for economic shipping
- Materials – Durability for transit and life cycle?
Getting this product research right means your listing barely needs marketing to start ranking and selling. But a dud item will prove difficult to drive conversion on.
💡Pro Tip: Use Amazon’s own data and tools through Seller Central, extensions like Jungle Scout and Helium 10, Google Trends and social listening to gauge product demand.
Optimize Listings for Maximum Visibility
You need great photos, descriptions, titles and back-end search keywords to maximize visibility in search results and conversions. This includes:
- Photos – Clean, crisp, multiple angles on white backdrops
- Features/Benefits – Clear bullets covering what it is, what it does
- Title – Primary search keywords, compelling hook
- Description – Engages the customer, answers questions
- Back-end Keywords – Additional semantics to hit different searches
Optimized listings build authority and trust. Amazon fba consultant also suggest using compatible add-on services:
- Enhanced brand content – Videos, images, custom text
- A+ content – Immersive visual showcasing of products
- Improved delivery speeds – Faster Prime options
Simple tweaks here can greatly boost your Amazon search ranking and sales.
💡Pro Tip: Run promotions like giveaways and coupons to accelerate reviews. Positive ratings and feedback are social proof for conversions.
Advertising and Promotions Pull Their Weight
You likely won’t break onto page Amazon fba consultant for competitive keywords without leveraging Amazon advertising and promotions. These product spotlights give you exact control over visibility and placement within search results. The additional impressions and traffic convert.
- Headline Search Ads – Appear prominently above carousel
- Product Display Ads – Banners with custom graphics within results
- Sponsored Products – Paid placement bidding within carousel
- Coupons – Encourages more sales through discounts
- Lightning Deals – Timed promotions with higher volume
Amazon fba consultant budget 10-15% of revenue towards these ads, adjusting bids based on performance data. The exact mix that works will depend on your niche, products and margins. But used right, promotions give your listings and brand staying power.

Managing an FBA Business for Efficiency
As your FBA store grows, you need structure and processes so it doesn’t consume all your time. These strategies help streamline operations for smooth scaling:
Use Software to Optimize Work
Specialized software replaces tedious manual workflows:
- Accounting – Tracks financials, costs of goods sold and identifies profit levers. Amazon fba consultant use Quickbooks.
- Inventory – Forecasting demand and managing stock across FCs. Try Fetcher or Sellery.
- Feedback – Reviews generate social proof. Feedback Genius helps automate outreach.
- Business analytics – Dashboards with key metrics to inform strategy adjustments.
They sync operational data, freeing you to focus on high-level branding and initiatives to widen your lead over competitors. Yes, the tools cost money, but make processes more efficient at scale.
Outsource Tedious Tasks to a Virtual Assistant
Speaking of efficiency – as your FBA business grows, consider delegating specialized but repetitive tasks to a virtual assistant for amazon fba. It’s a game changer.
Amazon fba Expert VAs like Mikaela act as an extension of your team, taking on important but time-draining jobs at an affordable rate:
- Managing inventory alerts and tracking
- Coordinating shipments from suppliers to Amazon FCs
- Listing products and information standardization
- Running and optimizing PPC campaigns
- Preparing reports and sales forecasts
- Monitoring changes and updates on Amazon’s policies
- Responding to customer questions and feedback
This lifts the day-to-day workload off your plate and clears mental bandwidth to focus on big picture planning. You get to leverage expert experience and best practices without the overhead of an employee.
Amazon fba consultant honestly can’t imagine scaling my FBA brand to 7 figures without my virtual assistant Samantha. She handles so many fiddly tasks that I simply don’t have time for while letting me operate in visionary mode.
Learn from an Amazon Expert
This is one Amazon fba consultant wish he knew when originally starting out – lean on an amazon fba expert or experienced amazon fba consultant early in your journey for guidance. An FBA veterans can shortcut mistakes beginners often make by imparting wisdom around:
- Product selection parameters
- Inventory planning details
- Shipping preparation processes
- Account configuration optimizations
- Advertising strategies and bid tactics
- Pitfalls and problems that often trip up newbies
Their know-how helps you build the right foundation and roadmap tailored to your brand and offerings. Much better than trying to reinvent the wheel yourself!
While selling through Amazon FBA has gotten more competitive, the barriers to entry are still fairly low. Anyone willing to put in some hard work can get up and running. But working with an expert gives you an unfair edge over stumbling through beginner traps.

Is Selling on Amazon Still a Viable Business Today?
With how saturated selling on Amazon has become over the years, you may wonder if it’s still viable to start an FBA business today. It’s a fair question – there’s A LOT more competition now across almost every niche compared to when I started in 2018.
However, my belief is Amazon still offers one of the most accessible business models that can compete with established brands. Although you have to be strategic given higher baseline expectations from both Amazon and consumers. Here’s my take on what’s changed and how new sellers can still break in:
Market Saturation Means Higher Baselines
It goes without saying that buyers today have more choice across almost any product category on Amazon. Established brands aggressively defend their authority and market share. This means as a new seller you have to exceed, not just meet, buyer expectations to grab attention away from incumbents.
Specifically:
- Prime delivery is now standard – Customers expect 1-2 day fulfillment
- Returns are frictionless – You pay return shipping
- More advertising bids – Costs to compete for visibility have risen
- Quality manufacturering – Importing cheap goods often backfires
You have to factor these higher baseline costs into margins. But it also pushes you to focus more on product marketing and branding. Relying solely on organic visibility or skirting by on mediocrity just doesn’t cut it anymore. You need great unique products backed by stellar branding.
Creative Launch Strategies Help You Stand Out
The market saturation presents an opportunity too – consumers crave and reward creativity. New brands willing to take some risks in product design, messaging or marketing formats stand out.
Some innovative launch strategies gaining traction:
- Focus on video – Lean on demonstration videos to showcase functionality and quality over static listings.
- Leverage giveaways – Strategic freebies or contests condition customers to leave reviews and awareness.
- Comparison visuals – Showing products against competitors in your own images calls out differences.
- Cross-platform linkage – Directing existing social media fans to your new Amazon listings pulls that built authority.
- Influencer angles – Getting your product shown, talked about or demonstrated by a popular YouTube or TikTok creator builds hype others struggle to match.
Basically – you have to be scrappy and use some guerilla marketing tactics to stand out as the new kid on the block. But it’s very doable if you get creative!
Still Better Than Pure Ecommerce Plays As An Amazon FBA Consultant
One final thing I’ll note is that while Amazon has matured, it still offers significant advantages over trying to self-host and drive traffic to your own Shopify store, for example. These include:
- Prime accountable fast shipping capabilities
- Built-in audience of buyers (no customer acquisition costs)
- Handling of returns and refunds
- Established credibility and trust
Amazon brings together everything required for ecommerce success under one platform. Yes, selling fees take a cut of profits. But the provided perks make it much easier to get traction as a new seller versus alternatives. Just focus on product uniqueness and optimization – Amazon handles the rest.
So don’t let the horror stories deter you. Lean into Amazon’s strengths while creatively addressing the maturation of the marketplace. With the right foundation, FBA selling can still be very profitable.
Steps to Get Started Selling Successfully on Amazon FBA
If this all sounds appealing and you’re ready to dip your toes into Amazon FBA waters, here is an overview of steps to get set up for success:
Research and Source Profitable Products
Obviously the first step is using Amazon data, trends and intuition to identify one or more starter products with customer demand that can turn a decent profit after fees. I covered some factors to assess earlier.
Common sources for sourcing inventory include:
- Domestic wholesalers
- Overseas manufacturers and agents
- Private label production partners
- Redistributing off-market closeouts or excess inventory
Cast a wide initial net before zeroing in on offerings matching your brand. Have at least 2-3 strong initial products though – don’t put all eggs in one basket.
Prepare Inventory Shipments to Amazon Specs
Once you’ve purchased inventory, it needs proper prep and labeling to meet Amazon’s stringent requirements around packaging, shipping and tracking.
Key steps include:
- Applying FNSKUs stickers for scanning/tracking
- Bagging or boxing items to prevent damage
- Taping, labeling and tagging everything clearly
- Structuring inventory for cost efficent storage/picking
- Creating shipments for each fulfillment center in Seller Central
Get this right or Amazon can reject entire shipments – costing you big time. So don’t cut corners.
💡 Pro Tip: Work with a prep fulfillment center to handle this, especially at first. Well worth the peace of mind (and time savings)!
Perfect and Monitor Listings
The final step is creating optimized listings I touched on earlier and continually monitoring their performance. Are you ranking well for key searches? How is sell through rate? What about reviews and conversion percentages?
Use listing analytics to determine if changes are needed around:
- Keyword optimization
- Ad spend and campaigns
- Pricing adjustments
- Inventory volumes
Play around with these factors to determine the most profitable configuration. Amazon FBA is not a “set it and forget it” passive revenue stream. Amazon fba consultant need to actively listen and respond to customer behaviors through data.
This is how top sellers separate from stagnant middle-of-pack players fighting over crumbs.
FAQs:
Q1: Is selling on Amazon FBA still profitable in 2023?
Yes, FBA allows regular folks to leverage Amazon’s infrastructure and reach. But you need to strategically choose unique products and optimize listings to stand out from increased competition. Reinvesting in branding and creativity helps new sellers thrive.
Q2: What are examples of good products to sell on Amazon FBA?
Small home goods, supplements, electronics accessories, hobby items, kitchen gadgets, and toys/games have potential if priced reasonably with reviews. Research demand and competition before sourcing inventory.
Q3: How much does it cost to start selling on Amazon FBA?
You can start an FBA business for less than $1,000 if you source inventory wisely and prepare shipments yourself. But leave room in your budget for professional branding and advertising help.
Q4: Is Amazon FBA complicated for beginners?
The concepts are straightforward but mastering product research, listing optimizations, branding, and advertising nuances involves a learning curve. Consider getting guidance from an Amazon expert or VA early on.
Q5: Can you make good money selling on Amazon FBA?
Yes, seven-figure FBA businesses are possible but involve dedication over time to branding, expanding catalog, advertising and continuous improvement. Profitability varies greatly based on competitiveness of niches.
Q6: How much time does an Amazon FBA business take?
Expect to put in 15-25 hours a week to research products, create listings, manage inventory, coordinate shipments, advertise, monitor data and oversee an outsourced VA. Time investments decrease as you scale hired help.
The Power is Yours!
Hopefully this post gave you a complete yet understandable take on navigating the world of Amazon FBA in 2024. Selling on Amazon is definitely more challenging with stiffer competition.
But the barriers are still quite low if you have determination and some insider advice like I’ve shared here. Stand out with creativity, focus on the customer experience, reinvest in branding. With the right small business strategies tailored to Amazon, you absolutely can find success as a seller, even as a solopreneur!
And if it still seems overwhelming, don’t hesitate to lean on an Amazon expert or virtual assistant like the ones Amazon fba consultant use. Having that support structure to offload tedious backend tasks is invaluable.
Amazon fba expert provide the vision, motivation and work ethic – they grease the skids for smooth day-to-day operations. The world needs more entrepreneurs taking control of their destiny through selling, no matter how crowded spaces seem.
With Amazon’s infrastructure handling so much heavy lifting for customer acquisition, transactions and fulfillment, you just need grit and some guidance. So hopefully you feel empowered to move forward after reading this. The next big FBA success story could be YOU!
Let me know if you have any other questions – I’m always happy to chat more about selling successfully on Amazon!
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